STOER Bikes at the B2B Festival in Den Bosch

STOER Bikes, active in the fatbike business since 2022, was founded by Joeri Visser after a shortage of quality fatbikes to see. Wanting to solve this problem, he involved his brother Thomas Visser in the idea of forming a strong company together. Joeri focuses on creativity and product development, while Thomas deals with human resources, administration and finance within the company. Together they form a perfect team and successfully launched their first product in the summer of 2022. Then sales through dealers began in early 2023, which quickly gave STOER Bikes visibility and growth in the market. Despite its recent inception, the company has made great strides and promises a promising future in the fatbike industry.

STOER Bikes is distinguished by unique features and uses standard high-quality materials for a durable and maintenance-free cycling experience. One notable example is the use of titanium alloys for pedal bolts instead of the usual steel. Thanks to this choice, users enjoy extra durability, as titanium is more resistant to wear and corrosion. In addition, the standard belt drive ensures that the bike requires less maintenance than traditional chain drives. This positions STOER as one of the most low-maintenance brands within the fatbike industry. Through this innovative approach, STOER remains a strong player in the market and offers cyclists a worry-free riding experience.

The complete Bafang system, including pedal sensors, controller and display, provides a fully integrated and highly efficient cycling experience. The addition of a readout tool allows dealers to easily assess bike status, resulting in faster and better service. In addition, all bikes are equipped with a Tracefy GPS tracking system, which allows users to easily track their bike in case of theft. This not only increases safety but also improves convenience for every fatbike owner. In addition, these technological innovations contribute to STOER Bikes' unique market position within the fatbike industry. Read in our previously posted article how to use the theft safety of your bicycle can further optimize.

STOER Bikes' first model, the Ultimate S1, has received an upgrade with the launch of the Ultimate S1+. With this introduction, the S1+ becomes the new standard model, perfectly combining power, intelligence and adventure versatility. Thanks to the advanced 2-speed motor, the bike shifts automatically, providing a smooth and efficient riding experience. In addition, the drive is supported by a noiseless and maintenance-free belt drive, providing additional riding comfort. In addition, the S1+ features a robust 960Wh battery, making long rides possible without any problems. Furthermore, the bike is equipped with a built-in GPS system, which provides extra safety and ease of use. With this, the S1+ offers everything you are looking for in a bicycle, packaged in a stylish and functional design.

STOER Bikes continues to continuously develop and expand the brand to reach new markets. The next model, the UrbanX, is launched to serve an affordable segment without losing quality on essential components. Curious about this new fatbike? Visit STOER during the B2B trade show in Den Bosch for an exclusive introduction. For those seeking the perfect balance between biking and scootering, STOER will introduce the versatile CityX later this year. In addition, the launch of a cargo bike, the CargoX, is planned for the summer of 2024. With this, STOER is further expanding its range and responding to different mobility needs.

By releasing different models, with a good standard model, STOER Bikes can meet the needs of every consumer. By introducing models that vary in price and specifications without sacrificing quality, STOER Bikes appeals to a diverse audience. This ensures that both budget-conscious buyers and enthusiasts looking for a quality fatbike are attracted to the brand. With an emphasis on durability, performance and ease of use, STOER Bikes' commitment to delivering good quality emphasizes the brand. These offerings, combined with innovative features such as advanced drive systems and integrated technologies, make STOER Bikes an attractive choice for a wide audience of bike enthusiasts. Become a dealer? Stop by the B2B Festival or contact our sales department.

Booth number B2B Festival: H. 15